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Ubisoft is waiting to see how EA Access does before releasing its own subscription service

EA’s all-you-can-eat buffet service, EA Access, launched last week to generally tacit approval from the gaming community. The biggest question that hangs over it, particularly for its subscribers – which includes yours truly – is whether the service has the legs to make it as a decent subscription service. While it is certainly a good deal for the first year with 4 games available for $30 USD, whether this is still good value in one year’s time remains to be seen. One party that is cautiously watching EA Access’ success is Ubisoft, who says they won’t launch a similar service till they can see EA Access is being widely adopted by gamers.

When Game Informer spoke with Ubisoft CEO, Yves Guillemot, he had this to say in relation to subscription services:

“I think it makes the publisher more important in the player’s mind. Often, people are only interested in one brand from a publisher, so they don’t look for other brands. When you buy into something like Access, you can try other things for free and discover other things you like. It’s a way to make sure gamers can get more info on what we do and the diversity of our portfolio.”

He goes on to mention the power of having “channels” where you can try games from different publishers i.e. EA, Ubisoft, Activision, which would ultimately better inform gamers about publisher’s wider portfolio. For now, Ubisoft seems content to sit back and watch how subscription services like PlayStation Now and EA Access develop and evolve before they make their decision. For all our sakes, we hope they come to a decision sooner rather than later.

Would you be interested in an Ubisoft subscription service? Let us know your opinion in the comments.

Source: Game Informer via engadget

About Stephen Yuen

I'm an engineer and a gamer with a penchant for technology and words that I barely understand. I love my games, Android and all things cool and nerdy, and occasionally, I write about them.


  1. Personally, I would rather have “Publisher categories” in PlayStation Now for publisher library awareness, as subscribing to all of them separately would be a headache, and an expense. In the same way I subscribe to Netflix because it offers a huge range of movies, rather than one only offering movies from a particular film studio.

    • That makes sense @adambarsby:disqus; how about the theoretical scenario where PlayStation Now were free, but you just paid for each publisher category separately? Is that something that would be desirable?

      • It would certainly make sense, but I couldn’t see it happening. But now EA games won’t ever make it onto PS Now, and if other publishers follow EA’s path, it will be a platform for Sony’s own studios.

        • Yeah, I can’t see it happening either, but it’s always nice to hope! What’s your take on PlayStation Now; do you think it’s a good service with its current subscription model?